Designer, Global Digital Content - Remote

• Innovative Technology; High Quality Products, Self-Empowerment
• Globally Responsible; Sustainable Products, Diversity of Thought
• Celebration of Sports; If You Have a Body, You are an Athlete

Title: Designer, Global Digital Content

Duration: 6 Month Assignment

Location: Hybrid, Boston MA

Foundational: Actions

• Lead Sell-In seasonal content–improve the output by testing & exploring new ideas to tell product stories.
• Provide creative and visual direction to external partners, agencies, freelancers.
• Demonstrate creative POV in critiques/ review meetings, be creative decision-maker for Sell-in Content.
• Build and maintain partner relationships. Diversity and inclusion based on merit is at the forefront when bringing on creative partners.
• Network and build relationships with cross-functional partners and designers working on our wholesale and Sell-In business.
• Ensure all assets are thoughtfully crafted, designer-friendly and can be used in various digital executions to ensure design flexibility.
• Provide visibility of your work to the Sr. Designer, Content and maintain regular touch bases with them to ensure we are achieving our seasonal needs and objectives.

Foundational: Knowledge

• Be an Expert on Global Content, always improving & deepening our storytelling across digital direct platforms (.COM, OLM, & Email)
• Understand guidelines and VCs. Uphold and demonstrate this guidance to help govern consistent output.
• Knowledgeable around site functionalities in order to concept for end-in-mind use
• Obsess competitor & congruent brands and learn how they are engaging with the consumer through site experience, paid social median and emails.
• Exemplify our brand values and MVP in everything we create

STRATEGIZE – 30%

• Digest and understand seasonal and yearly objectives laid out by cross-functional team and/or the Director of Content.
• Develop solutions that meet the seasonal or yearly objectives.
• Work collaboratively with designers, writers and strategists to develop the best possible experience for our consumers.

EXECUTE – 70%

• Develop, execute, and deliver against concepted briefs alongside experience strategy.
• Attend shoots and give guidance to creative partners and talent to achieve high output
• Execute all post-production feedback and guidance to internal and external partners.
• Maintain and update style guidance across the Sell-In stream of work.